Select brings the Better Challenge to NYC on June 23–24 at Lavan Midtown. Experience Briq 2 alongside live DJs, a live art installation, World Cup streaming, curated bites, premium giveaways, and immersive activations in an unforgettable setting.
Trulieve is set to become the first U.S. cannabis company listed on a major American stock exchange after receiving approval to trade on the NYSE under the ticker TRLV. The historic uplisting follows federal medical marijuana rescheduling and marks a milestone for the industry.
The Daily Green and RYTHM are bringing summer vibes to Times Square with a two-month sweepstakes featuring a $4,200 Montauk getaway, instant-win scratch-off prizes, beach-themed activations, and live DJs as cannabis retail becomes increasingly experience-driven.
New York lawmakers have passed landmark legislation targeting cannabis inversion, a practice that allows illicit products to enter the legal market. If signed by Governor Hochul, the bill would establish the nation’s first statutory framework to combat the issue.
New York State opens applications for Cannabis Showcase Events, allowing licensed dispensaries to sell at pop-ups, markets, and public events with municipal approval. The program expands retail access while maintaining strict safety, age, and compliance standards.
Before legalization, Zizzle was already building. Founder Zion turned global genetics and legacy cultivation into a fully integrated Brooklyn operation—delivering top-tier indoor flower, live rosin, and solventless vapes while redefining New York cannabis culture.
Dark Heart, the genetics powerhouse behind some of cannabis’ most iconic strains, launches its ultra-premium flower line with Through the Woods—a sensory-driven trio more than a decade in the making, redefining flavor, aroma, and experience across modern cannabis.
Rock the Block wasn’t built in a boardroom—it erupted from the streets. What began as a raw open mic experiment evolved into a city-shaking movement, blending music, art, and culture into something bigger than a festival: a legacy in the making.
Honeysuckle attended the launch of Grön’s PIXLZ, a new line of THC-infused gummy clusters debuting ahead of 4/20. With multi-texture design and mode-based effects, PIXLZ offers a more personalized and elevated approach to cannabis edibles in New York and beyond.
Christopher Wells, founder of the Weird Short Films Festival, is redefining independent cinema in Brooklyn—blending horror, dark comedy, and community into a bold new platform where filmmakers are treated like VIPs and originality takes center stage.
Sweetlife NYC is redefining the dispensary experience on the Upper East Side with curated products, concierge-level service, and seamless Manhattan delivery. More than a retail shop, it’s a hospitality-driven destination built around quality, discretion, and everyday ease.
What separates stores that last from those that fade? From audience strategy to inventory discipline and smart scaling, top retail operators share what they’d do differently—and how they build momentum beyond opening day.
Wingz in the Trap is redefining NYC nightlife—blending music, food, and culture into a platform that goes beyond parties. From 4/20 in New York to multi-city expansion, this is where real moments happen.
Artist Redd Ryan transformed Brooklyn’s Pancakes & Booze Art Show into a cinematic art experience with Я WORKS Studios—featuring a live lion installation, street interventions, and a $5,000 Honeysuckle collaboration piece that anchored the showcase.
Smokiez Edibles grew from a small family startup into one of the most recognizable gummies brands in the cannabis industry. Inside the company’s rise, its expansion across U.S. markets, and its role in New York’s evolving edibles scene.
