Voice of the Plant: Smoke DZA, Sherbinski, Divine RBG Set to Drop Culture at Mary Jane Berlin

When Mary Jane Berlin returns this summer, the true culture won’t just be showing up—it’ll be making noise. In a groundbreaking collaboration, Smoke DZA, legendary cannabis breeder Mr. Sherbinski (Mario Guzman), Divine RBG, and the 10/10 BOYS are coming together to debut a limited-edition vinyl drop under the banner of VOP: Voice of the Plant. Only 100 copies will be released exclusively at the event.

But this drop isn’t just music. It’s the foundation of something much bigger.

VOP, short for Voice of the Plant, is a brand and creative movement that fuses music, plant medicine, and cultural storytelling. Known globally as the creator of Gelato and one of the most influential figures in modern cannabis genetics, Sherbinski is channeling his legacy into a sound-driven expression of the plant’s message. “This is the future,” he says. “Cannabis has always had a voice. Now it has a sound.”

The album, featuring lush production from the 10/10 BOYS and lyricism from Smoke DZA, delivers a sonic experience that is both soulful and sharp. It will be released on all music platforms worldwide on July 19, 2025.

“This is something you’ll dig out of a crate 20 years from now and it’ll still slap,” DZA says. “It’s timeless—just like the plant.”

The project was A&R’d by a trusted team working alongside DZA, bringing together authentic voices with the goal of building long-term cultural bridges through cannabis and music. And Mary Jane Berlin is the perfect stage. “This event is really getting love from the true culture,” DZA adds. “We want the world to know—we’re here to collab, to build, and to bring brands all over Europe.”

Joining them will be Divine RBG—legendary MC, activist, and voice for equity in hip hop and plant medicine spaces. Known for his work with Dead Prez, The Dey, and the Afro-Cuban fusion band Yerba Buena, Divine brings decades of cultural influence to the moment. “Moments like this don’t come from PR—they come from the people,” he says. “This drop is for the heads, the healers, and the ones who still play vinyl all the way through.”

What’s being planned is more than a surprise—it’s a cultural signal: Voice of the Plant is here, and it’s just beginning. Expect collaborations, international energy, and stories told through the plant—by the people who live it.

Catch full spread in upcoing Issue 22!