Hot on the heels of its successful Staten Island launch, The Flowery, Florida's trailblazing leader in medical cannabis, is gearing up to make its mark in Queens. With its latest store set to open in the heart of Forest Hills, this expansion represents a major leap in The Flowery’s mission to enhance the cannabis experience across New York.

The grand opening is scheduled for September 22, and it's bound to be a momentous occasion. The new store, located at 63-54 108th Street, Forest Hills, NY 11375, aims to cater to the booming cannabis community in Queens, combining top-tier products with outstanding customer service.

“The opening of our second New York location is a huge milestone for The Flowery,” says Louis Ruocco, a the CAURD licensee and partner in this expansion. “We’re thrilled to bring our expertise and commitment to quality to the Forest Hills community. This store is not just a business venture; it’s a testament to our dedication to social equity and community empowerment.”

Louis, a native New Yorker, is particularly excited about setting up shop in his hometown. “Having the opportunity to open a dispensary in Queens is a dream come true,” he reveals. “I’ve spent my whole life in this area, and being able to contribute to my community through this new venture is incredibly rewarding.”

The Forest Hills location isn’t just about expanding The Flowery’s footprint; it's also about enhancing convenience and accessibility. Alongside a comprehensive range of high-quality cannabis products, the store will feature The Flowery's much-anticipated Direct-to-Consumer (DTC) delivery program. This service promises to bring The Flowery’s exceptional products right to the doorsteps of its customers, ensuring they have easy access to their cannabis needs.

The store’s design reflects The Flowery’s commitment to quality and innovation. With vibrant, botanical-themed decor, it promises an inviting atmosphere that resonates with the brand's essence. “The aesthetic is all about creating a welcoming space that feels both fresh and rooted in our values,” Louis explains. “It’s a mix of modern and natural elements that really captures the spirit of The Flowery.”

The grand opening will feature a lively celebration, complete with a food truck and a variety of local vendors. “We’re bringing a taste of the local flavor to the event,” says Louis. “I’m handling the food truck aspect myself because I know the best spots in Forest Hills. We want to create a fun, engaging atmosphere for everyone who comes out to celebrate with us.”

Louis’s journey to this point has been anything but conventional. Before diving into the cannabis industry, he spent seven years as a steamfitter in a local union, working on major infrastructure projects throughout New York. His transition from physical labor to cannabis entrepreneurship has been marked by both challenges and triumphs.

“I started consuming cannabis at a young age and have always been passionate about its benefits,” he shares. “It’s been incredible to see the industry evolve and to be a part of that transformation. My goal has always been to help people and to improve their lives through cannabis.”

The Flowery’s expansion into Forest Hills is more than just a business move; it’s a part of a broader initiative to support social equity candidates and enhance the overall quality of the cannabis market. “We’re dedicated to not just selling great products but also to fostering community and supporting local entrepreneurs,” says Louis. “Our mission goes beyond just opening stores; it’s about making a positive impact.”

As The Flowery continues to grow, it remains committed to its core values of quality, innovation, and community service. The new Forest Hills location is set to become a cornerstone in the local cannabis scene, offering a blend of top-notch products and exceptional customer experience.

With the grand opening just around the corner, anticipation is building. The Flowery’s Forest Hills store is poised to become a hotspot for cannabis enthusiasts and a valuable asset to the community. Whether you're a seasoned cannabis consumer or new to the scene, the store promises to deliver a unique and memorable experience.

So mark your calendars for September 22 and join the celebration at The Flowery’s newest location. It’s more than just a store opening; it’s a celebration of community, quality, and the vibrant future of cannabis in New York.

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