MJBizCon Digs Into Cannabis from Legacy to Rescheduling and Beyond

Vegas, baby! This December, the heart of the cannabis industry will beat loud and proud at MJBizCon, the world’s largest cannabis business conference and expo, set to kick off on December 4, 2024, at the Las Vegas Convention Center. Headlining this year’s event are industry titans and brothers, Andrew and Steve DeAngelo, along with Slava and Mishka Ashbel. These pioneers are set to share their journey from legacy activists to leading figures in the cannabis space, in a keynote panel titled “From Weed Wars to High Hopes: A Pop Culture Journey from Legacy to Rescheduling.”

The DeAngelo brothers, known for their iconic roles in shaping cannabis legislation and culture, will join the Ahbel brothers, who’ve turned their retail empire into a household name thanks to the Hulu series “High Hopes,” produced by Jimmy Kimmel. Their conversation promises to delve into the gritty evolution of cannabis, examining the path from underground markets to mainstream acceptance, all while navigating a rollercoaster decade in California’s volatile market.

This panel will juxtapose the DeAngelos’ documentary Weed Wars with the Ashbels’ latest venture, highlighting how these brothers have not only broken down stigma but also transformed their brands into symbols of hope and progress. “We’ve seen it all, from the chaos of the black market to the challenges of compliance,” Andrew DeAngelo notes, emphasizing the significance of their roles in a rapidly changing industry.

But that’s just the start. MJBizCon will also feature the much-anticipated “State of the Industry 2024” session, where attendees will get the lowdown on the latest developments, challenges, and opportunities in cannabis. This year’s topics include critical issues like rescheduling hurdles, state crackdowns on hemp-derived THC, and the ongoing battle between Michigan and California for the top cannabis market crown. The session will also offer insights into pesticide scandals and what they mean for the industry’s future.

As always, MJBiz’s editorial team will look ahead to 2025, forecasting trends in legalization, the Farm Bill, intoxicating hemp, and federal policy under the next administration. It’s an unmissable opportunity for anyone serious about making their mark in the cannabis space.

For those eager to join the conversation, early bird tickets are available until October 17. Qualified media can apply for press passes to get firsthand access to the event and its insights.

About MJBiz:


Founded in 2011, MJBiz has established itself as the leading B2B resource for cannabis entrepreneurs and investors around the globe. Known for producing MJBizCon, the longest-running and largest cannabis trade show, MJBiz provides invaluable news and analysis through platforms like MJBizDaily and MJBiz Magazine. The upcoming event, taking place from December 4-6, 2024, promises to be a pivotal moment for the industry.

About Slava and Mishka Ashbel:


With over 17 years in the cannabis retail game, the Ashbel brothers have become synonymous with innovation in California. Their six retail locations and a new store in Jersey City, NJ, are a testament to their ability to thrive in an ever-evolving market. Their reality show, “High Hopes,” showcases their journey while providing a glimpse into the unique challenges of navigating compliance and customer experience.

About Steve DeAngelo:


Dubbed the “Father of the Legal Cannabis Industry,” Steve DeAngelo is a pioneering entrepreneur and activist. His ventures include Harborside, one of the first licensed dispensaries in the U.S., and he is the founder of the Last Prisoner Project, advocating for those unjustly incarcerated due to cannabis laws. His work has laid the groundwork for many of the standards seen in today’s cannabis industry.

About Andrew DeAngelo:


As a global cannabis consultant and strategic advisor, Andrew DeAngelo has spent over three decades advocating for systemic change in cannabis legislation. Co-founding Harborside and various groundbreaking initiatives, Andrew’s influence is felt across the industry. His entertainment production company, DeAngelo Brothers Productions, further amplifies his impact, bringing cannabis stories to the forefront.

Don’t miss out on the chance to be part of the cannabis revolution at MJBizCon 2024. This event isn’t just a conference; it’s where the future of cannabis is being shaped.