HoneyStash, an independent beacon of cannabis culture, curates a menu of best-in-class, small-batch craft cannabis from New Jersey’s independent cultivators, emphasizing natural cultivation with living soil and hand-packaged quality. Located at 700 Middlesex Avenue in Metuchen, NJ, HoneyStash is committed to fostering wellness and connection in the “Brainy Borough.”
What Are Metuchen Community Leaders Saying About HoneyStash?
The retailer celebrated its grand opening in May 2025, with lots of support from the community, and gained popularity quickly!
“We’re pleased to welcome HoneyStash to Metuchen,” said Mayor Jonathan Busch at the launch. “This is a significant step in supporting our local economy by introducing a growing industry that creates jobs and supports responsible and well regulated consumer access to cannabis. They have transformed a vacant space into a vibrant and inviting retail shop and I look forward to their success.“
“We are excited to welcome HoneyStash to our district,” added Dawn Mackey, Executive Director of the Metuchen Downtown Alliance. “From the moment they were awarded Metuchen's first cannabis license, the leadership has shown a desire to take their core value of community to our Downtown. A business that is also a great supporter of the arts, HoneyStash will highlight local artists and we look forward to collaborating with them on future projects.”
HoneyStash's Unique Mission In Cannabis And Community
By partnering with principled brands—available in only a handful of stores statewide—HoneyStash ensures rigorous standards, fostering wellness, consciousness elevation, and community connection through an unparalleled experience. Guided by a talented staff drawn to HoneyStash’s dynamic mission, the dispensary creates a welcoming space for customers to explore cannabis with confidence.
It’s no wonder they won 2nd Place in the 2025 GreenState Consumers’ Choice Awards for Best Dispensary in the Northeast.
What Does HoneyStash’s Leadership Say About Its Mission?
“HoneyStash is more than a dispensary; it’s a movement to preserve cannabis culture,” said Dave “Big Dave” Valese, Chief Visionary Officer of HoneyProjects and a veteran with 29 years as a master cultivator. “In Metuchen, we’re showcasing New Jersey’s finest craft brands in a space where people feel inspired and cared for.”
“Our team has personally experienced the healing power of cannabis, and we’re dedicated to guiding our customers on their own wellness journeys with products we trust,” said Jeffrey Miller, Chief Executive Officer of HoneyProjects and a Peabody Award-winning documentarian. “We’re excited to welcome the community and look forward to supporting Metuchen’s sustainable growth.”
Showcasing New Jersey’s Finest Independent Cannabis Brands
HoneyStash proudly features a curated selection of New Jersey’s top independent craft cannabis brands, known for their small-batch, natural cultivation and meticulous quality control. These cultivators—available in only a limited number of stores statewide—prioritize living soil, hand-packaging, and rigorous standards for exceptional quality.
Highlighted Brands Include:
- Brighterside Farms
- EV Family Farms
- Neptune’s Garden
- Bass River Buds
- Jerzey Grown
- Hillview Farms
- Sun Extractions
- Onyx
- Niche
- Garden Greens
- Veda Warrior
- Miss Grass
HoneyStash is the only dispensary in New Jersey to carry all these craft brands under one roof, ensuring access to the state’s most exclusive, high-quality products.
A Cultural Hub in Metuchen’s Artsy, Destination Downtown
HoneyStash, Metuchen’s only dispensary amid Edison’s cannabis ban, is uniquely positioned in the heart of a vibrant arts community. Its prime location—steps from the NJ Transit Metuchen train station and across from the Middlesex County Greenway—offers easy access for commuters and locals, while serving as a community cannabis education center promoting wellness and expertise.
As a member of the Metuchen Downtown Alliance, HoneyStash aligns with the borough’s reputation as an art and wellness hub, complementing nearby landmarks and area destinations.
The Team Behind HoneyStash
HoneyProjects is a visionary force reshaping New Jersey’s legal cannabis market with bold leadership and deep expertise. Its award-winning dispensary, HoneyGrove, named 2024 Dispensary of the Year by Cannademix, anchors an expanding portfolio that includes HoneyStash and distinctive product lines, setting new industry standards. Rooted in East Coast cannabis heritage, HoneyProjects unites cultivators, strategists, and proven leaders to drive standout ventures—from premier dispensaries to innovative products—that thrive across the region. Built on trust, quality, and shared commitment, it champions small-batch excellence, restorative justice, and patient access, amplifying cannabis’s authentic voices. HoneyProjects builds brands that inspire enduring loyalty, fueled by leadership that redefines what cannabis can achieve. For more information, please visit honey-projects.com.
A HoneyStash Weedsday Playlist
Members of the HoneyStash team share their favorite tunes for today’s Weedsday Playlist.
King Gizzard & The Lizard Wizard - "Intrasport"
Renee: This track always puts me in a good mood. It’s the perfect song to blast while you’re getting ready to go out. I dare you to feel sad while listening—it’s impossible!
Talking Heads - "This Must Be The Place"
Michael: This is a song that feels like sunlight on your skin. It’s a reminder that love is a magnetic force—soft, strange, and confidently pulling you toward a home you didn’t know you were missing. It makes you feel. It makes you dance, especially after a good sativa.
Click here to play on Spotify!
Belinda Carlisle - "Heaven Is A Place On Earth"
Lisa: This is one of those songs everyone forgets they know—and loves. The second it comes on, it’s pure joy, and the whole room starts singing along.
Click here to play on Spotify!
Joony - "(Dopa)MINE"
Justin: I picked this track for a few reasons—first, it’s a song I produced. I actually made it during a mushroom journey, and every time I hear it, it takes me right back to that moment. It’s pure feel-good energy.
Click here to play on Spotify!
Bob Marley & The Wailers - "War"
Big Dave: Drawn almost word-for-word from a 1963 speech by Ethiopian Emperor Haile Selassie to the United Nations, this song is a timeless anthem against racism and injustice. Marley’s delivery turns the call for unity and peace into something unforgettable—everybody should hear it.
Click here to play on Spotify!
For more about HoneyStash, visit honeystash.com or follow @honeystashnj on Instagram.
What are your favorite Weedsday tracks? Tell us about them - reach out at @honeysucklemagazine on Instagram!
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Featured image: The HoneyStash team at the ribbon-cutting in Metuchen, NJ, May 2025. (C) Paul Nadler
