In a groundbreaking move, Tristan Schukraft, the tech entrepreneur and hospitality visionary famously known as “The CEO of Everything Gay,” has partnered with Green Qween to open West Hollywood’s very first LGBTQ+ owned dispensary. Schukraft acquired Zen Cannabis and, along with Green Qween co-founders Andrés Rigal and Taylor Bazley, transformed it into the new Green Qween location in the heart of the Rainbow District.
The trio has turned the former MISTR marketing office at San Vicente and Santa Monica Boulevards into a vibrant, inclusive space, adding a towering Pride Flag and a striking custom mural by queer artist Patrick Church. This marks Green Qween’s third location, adding a celebratory new chapter to West Hollywood’s cannabis scene.
Schukraft shared his excitement about the venture, saying, “Investing in Green Qween and bringing it to West Hollywood aligns perfectly with our goals at MISTR and Tryst Hospitality. We’re thrilled to introduce a cannabis brand for the gay community to the Rainbow District.”
Andrés Rigal echoed the sentiment, emphasizing, “Queer communities deserve representation in all areas, including cannabis. Our new location aims to be a safe, celebratory space that showcases diverse voices and products.”
With plans to expand further, the Green Qween team looks forward to growing their presence in new markets and queer communities where MISTR and Tryst Hospitality are active.
Green Qween, a Queer and POC-led social equity licensed dispensary in Los Angeles, is known for its commitment to LGBTQIA+ cannabis brands and community. The flagship store in Downtown LA and a new Sherman Oaks location in 2024 continue to provide premium products and a space that’s “queer-all-year.”
Tristan Schukraft’s impressive portfolio, including iconic LGBTQ+ venues and MISTR—the largest telehealth platform for HIV care—underscores his dedication to the community. To stay updated on Green Qween’s latest news, follow @shopgreenqween or visit thegreenqween.com. For more on Tryst Hotels, follow @trysthotels or book a stay at trysthotels.com.
# # # #
About Tristan Schukraft
Tristan Schukraft, dubbed “The CEO of Everything Gay,” is a tech entrepreneur and nightlife aficionado with a diverse portfolio, including ID90.COM, MISTR, and a range of iconic LGBTQ+ venues. His ventures span from Puerto Rico to West Hollywood, with a focus on inclusive, community-driven experiences.
About Green Qween
Green Qween is a Queer and POC-led dispensary in Los Angeles, celebrated for its commitment to LGBTQ+ cannabis brands and a space that honors queer history and identity. Visit the flagship store at 1051 S Broadway in Los Angeles and follow them on Instagram @shopgreenqween.
