Newark, NJ – The cannabis industry in New Jersey has welcomed a groundbreaking new player with the official launch of PRECIOUS Canna Co. (PRECIOUS), marking a significant milestone as the first Black woman-owned pre-roll brand in the state. With its premium offerings now available in 20 dispensaries statewide, PRECIOUS, distributed through QCC Group-Clade9, is redefining the cannabis experience and setting new standards for inclusivity and excellence in the market.
A New Era for Cannabis
Founded by Precious Osagie-Erese, a renowned cannabis entrepreneur and advocate, PRECIOUS is poised to make waves in the cannabis sector. Osagie-Erese's vision is to deliver an exceptional product while showcasing the strength and creativity of Black women in an industry that has often overlooked their contributions. With the launch of its diverse product line, PRECIOUS is more than just a new brand; it's a cultural and industry shift.
The debut collection includes three luxury pre-roll offerings: "PEAK," "PRIME," and "PLUTO," each packaged in elegant 2-gram 3-packs. These pre-rolls are crafted to enhance sensations of Elevation, Balance, and Relaxation,promising an elevated experience for discerning cannabis enthusiasts.
Empowering Through Representation
PRECIOUS was established not only to offer premium cannabis products but also to elevate underrepresented voices within the industry. Osagie-Erese's dedication to diversity and inclusion is reflected in the brand's mission to empower women of color and promote social equity through various initiatives.
“PRECIOUS is more than just a cannabis brand; it’s a powerful statement that Black women can and should be represented in every facet of this industry,” Osagie-Erese states. “I am excited to partner with top industry experts to bring PRECIOUS to life and offer a diverse range of products to the New Jersey market. Our goal is to prioritize wellness, enhance experiences, and foster a community where authenticity thrives.”
A Commitment to Social Equity
Beyond its premium products, PRECIOUS is deeply committed to social equity. The brand actively supports initiatives aimed at promoting education, entrepreneurship, and representation within the cannabis sector. By forging partnerships, offering mentorship programs, and engaging in community outreach, PRECIOUS is paving the way for the next generation of cannabis entrepreneurs and advocates.
Through these efforts, PRECIOUS is creating lasting change and inspiring others to follow suit. The brand’s commitment to uplifting women of color and advocating for social justice is a cornerstone of its mission.
Celebrating the Launch
To celebrate this historic launch, PRECIOUS will host a series of events and activations across New Jersey. These gatherings will offer the community an opportunity to experience the brand’s premium pre-rolls firsthand and to learn more about its vision and impact on the cannabis industry.
Cannabis enthusiasts, industry advocates, and supporters are encouraged to participate in these events to celebrate and support PRECIOUS's groundbreaking entry into the market.
Stay Connected
For more information about PRECIOUS Canna Co., including details on upcoming events and product offerings, visit www.preciouscannaco.com or follow the brand on social media at @preciouscannaco.
About PRECIOUS Canna Co.
PRECIOUS Canna Co., founded by Precious Osagie-Erese, is the first Black woman-owned cannabis flower brand in New Jersey. The brand is dedicated to redefining the cannabis experience by offering products that combine exceptional craftsmanship with an ethos of empowerment and creativity. PRECIOUS aims to transcend traditional boundaries and create moments of indulgence and connection through its luxurious pre-rolls.
