Dazed Launches Industry-First Cannabis Sustainability Program with Old Pal on Green Wednesday

Honeysuckle Team -

Dazed Rolls Out Industry-First Cannabis Sustainability Program, Kicking Off Green Wednesday with Old Pal Collaboration

New York, NY – November 25, 2024 – Dazed, the edgy cannabis lifestyle brand known for its premium products and unique approach to cannabis culture, is shaking up the scene this Green Wednesday (November 27, 2024) with a game-changing launch. In a move that blends eco-consciousness with creativity, Dazed is unveiling its long-awaited Sustainability Program, making it the first cannabis brand in New York—and the U.S.—to roll out a true, social responsibility initiative aimed at reshaping the future of the cannabis industry.

To celebrate, Dazed has partnered with the iconic cannabis brand Old Pal for a one-of-a-kind, hands-on in-store activation. The event, happening at Dazed’s Union Square location (33 Union Square West) from 1-4PM on Green Wednesday, will invite customers to get creative and turn locally sourced apples from the farmer’s market into makeshift smoking devices. Think: sustainability meets art meets fun. Guided by the Old Pal team, participants will not only learn how to craft their own smoking pieces, but also gain valuable insights into more sustainable ways to consume cannabis.

“We’re beyond excited to take a big step toward making sustainability mainstream in the cannabis space,” says Rich Rainone, co-founder of Dazed. “From packaging to production, we want to make it easier for our customers to embrace a greener lifestyle, without sacrificing the fun and creativity that make cannabis culture so unique.”

A Green Future: Sustainability & Loyalty Program Highlights

Dazed’s new Sustainability & Loyalty Program offers customers a chance to earn rewards while making more eco-friendly choices. Here's what’s in store:

  • Return & Earn: Bring back clean cannabis packaging and get loyalty points that can be redeemed for discounts or exclusive swag.
  • Reusable Rewards: Save on reusable products like glass jars, pipes, and eco-friendly packaging options.
  • Green Choices: A curated collection of sustainable products, including biodegradable rolling papers and locally sourced flower.
  • Eco-Education: In-store and online resources will help customers learn how to reduce waste and make smarter, greener decisions.
  • Sustainable Events: Think beyond Green Wednesday—look for more eco-centric events, like repurposed art installations, recycled fashion shows, and plant-based activities.

Dazed is Walking the Walk

But the green doesn’t stop with customers. Dazed is committed to sustainability at every level of its operation:

  • Sustainable Sourcing: Dazed partners with brands like Old Pal that prioritize environmental impact.
  • Waste Reduction: From recycling programs and energy-efficient LED lighting to using compost bins for cannabis waste, Dazed is all about cutting down on the footprint.
  • Reusable Bags: Dazed encourages customers to reuse or repurpose their signature bags, reducing the need for new packaging.

“We’re proud to lead by example,” says Rainone. “It’s not just about making products—it’s about making a positive impact on the community and the planet.”

Join the Celebration

Ready to be part of the green revolution? Swing by Dazed Union Square on Green Wednesday (1-4PM) to join the fun, get your hands dirty crafting your own smoking device, and learn how to be part of a cannabis culture that’s as good for the planet as it is for your soul.

For more info, visit Dazed.fun or follow @DazedCanna on Instagram.

About Dazed
Dazed is a Black- and Veteran-owned premium lifestyle brand with dispensaries in New York City and Massachusetts. Far more than just a dispensary, Dazed is a full-spectrum experience that fuses the finest cannabis products with an unforgettable community vibe. A place to discover, learn, and connect with others, Dazed is where high-end meets laid-back, educational meets fun—and always, always with good vibes.